Dibo recognises the power of cross-media communication
The folks at cleaning machines and systems manufacturer DiBO can rely on us to roll out a concerted cross-media campaign to ensure they stay top of mind among their target audience.
Communication partners
We’ve worked with DiBO Cleaning systems for a long time now. From the ‘green power’ concept – including Hulk-like figure – to the high-performance website and online marketing powered by social media and Google: we’ve made some great things together over the years. We went all in on cross-media communication in our continuing efforts to position DiBO as a professional brand with customers and dealers.
Battery-powered range
Our graphics team created specific videos and stills to raise the profile of DiBO’s battery-powered range. We found a suitable location for all the shoots: Tour Taxis in Brussels. A long-form video featuring all applications, visuals for use on social media, the folder and the landing page: we created a lot of compelling, high-quality content to turn the target audience on to these innovative products.
Effective sales campaign
DiBO runs a sales campaign for selected products twice a year. We came up with the concept of DiBO Deals to create more impact. We created a DiBO Deals logo in line with the existing house style and branding. We inform customers and prospects about the deals in a campaign folder and a special landing page. For these we use the concept visual of the Hulk-like figure to highlig
